As needed, Buttercup can also support partner warehousing requirements and last mile delivery through its owned infrastructure. Design Center can offer its partners end to end technology including checkout, inventory, point of sale, inventory management, staff scheduling services, umbrella digital media, ecommerce and social media offerings. HD Buttercup Design Center offers digitally native and wholesale brands that traditionally have not operated in a bricks and mortar setting a path to quickly capitalize on a physical high traffic location for home specific customers.

'Under the roof of HD Buttercup, we will curate a compelling multi-brand collection that is a differentiated experience relative to the sea of sameness that has become the norm in mono brand, vertical home retailers'. 'Consumers and the decorating community are looking for one convenient center of design and product excellence to start their ideation and home renovation journey,' said The store will benefit from traffic adjacent to the new Apple Los Angeles headquarters and other recent proximate office and content headquarters for Netflix and Amazon. Ranging from 500 square feet for the local gifting brand to 20,000 square feet for wholesale brands looking to get closer to their end customer, Buttercup weaves a tapestry of synergistic home brands that define the starting place for theīuttercup pairs its storied editor status in discovering compelling home brands, significant recent investments in store technology under new ownership and A+ location 'home centric' real estate locations to offer a flexible, cost effective and productive shared environment solution.īuttercup's 100,000 square foot experiential flagship store at Helm's Bakery home furniture lifestyle center sits at the epicenter of growth, coolness and convenience of

Buttercup now announces its Design Center concept as a 'store as a service' empowering brands with flexible shop within shop presence in custom designed physical spaces within its flagship

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